Virgin Media Ireland was crowned the winner of the Customer Experience Award at this year’s AIM Awards gala night which was live streamed to over 650 attendees.
‘Building connections that really matter’ was the central theme for Virgin Media’s winning campaign. With a simple strategy of making each customer journey easy, Virgin Media tailors their services to the customer’s needs.
Virgin Media’s multi-year investment in digital platforms and capabilities has changed the way its customers interact with customer services, which includes allowing them to interact digitally with Virgin Media on their own terms, something the company will keep going forward.
Michael McCarthy, Vice President of Customer at Virgin Media Ireland said: “Our single-minded approach to ‘making it easy’ has let us disrupt and transform customer service provisions to the highest standard, and we’re only getting started.
“It’s fantastic to be recognised for our dedication to delivering exceptional and seamless customer support and I want to share this win with all of our extremely hard working support teams, right across the country. We literally couldn’t do it without you.”
The All Ireland Marketing Awards programme, organised by The Marketing Institute of Ireland, is the nation’s premier means of recognising the success of Irish marketing professionals and acknowledging their major contribution to the ongoing process of strengthening the economy of our island.