CNN Reaches largest Digital Audience in History

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CNN reached its largest digital audience in history in 2020 according to Comscore, shattering all records and ranking top in every available month to date for global and U.S. unique visitors, wrapping the year with a monthly average of 215 million unique visitors globally (2020 global numbers represent a monthly average of January-October).

CNN reached its largest digital audience in history in 2020 according to Comscore, shattering all records and ranking top in every available month to date for global and U.S. unique visitors, wrapping the year with a monthly average of 215 million unique visitors globally (2020 global numbers represent a monthly average of January-October).

CNN holds the top spot in every key category and is also the only news outlet to rank in the top five of each of those categories, with every other competitor falling out of the top five in either video, mobile, global or overall unique visitors.

Throughout 2020 (January-November), CNN retained its position as the top digital news destination, according to Comscore, and held the top ranking for more than 4 consecutive years for U.S. unique visitors, and for more than one year for global unique visitors, by holding the top position in every month of 2020 to date in the key categories of global news, U.S. unique visitors, mobile unique visitors, video unique viewers, and millennial unique visitors (October 2020 data is the most current available for global traffic rankings).

In November of 2020, more people searched for the term “CNN” than ever before, expanding the gap between CNN and every other news competitor on the internet. On a single day in the month of November, CNN saw 116 million unique visitors, with 46 million people on a single story, according to Adobe.

Global News Websites

CNN ranked as the top global news brand in 2020 to date with the number of average monthly unique visitors outpacing BBC, Yahoo News, and others in audience size across 24 key countries included in Comscore’s Media Metrix Multi-Platform worldwide rollup.

  1. CNN – 215 Million Average Monthly Unique Visitors in 2020 to Date
  2. BBC – 190 million average monthly unique visitors
  3. Yahoo News – 155 million average monthly unique visitors
  4. The New York Times Brand – 152 million average monthly unique visitors
  5. DailyMail.co.uk – 144 million average monthly unique visitors
  6. FoxNews.com – 128 million average monthly unique visitors

Mobile Visitors

CNN’s 2020 monthly average mobile audience to date grew by 35% over 2019, placing it ahead of both second-place The New York Times by 40 million and third-place Fox News by 47 million mobile unique visitors on average.

  1. CNN – 142 Million Monthly Average Mobile Unique Visitors in 2020 to Date
  2. The New York Times Brand – 102 million average monthly unique visitors
  3. FoxNews.com – 95 million average monthly unique visitors
  4. WashingtonPost.com – 91 million average monthly unique visitors
  5. NBCNews.com – 88 million average monthly unique visitors
  6. USAToday.com – 79 million average monthly unique visitors

Political Websites

CNN Politics maintained its top position in political news throughout every recorded month of 2020 to date, ranking ahead of all competitors, in its biggest year ever for audience.

  1. CNN Politics: 81 Million Monthly Average Unique Visitors in 2020 to Date
  2. TheHill.com – 50 million average monthly unique visitors
  3. Politico.com – 48 million average monthly unique visitors
  4. Fox News Politics – 36 million average monthly unique visitors
  5. NBCNews.com Politics – 32 million average monthly unique visitors
  6. MSNBC TV – 18 million average monthly unique visitors