VSiN, The Sports Betting Network, has announced the expansion of its partnership with iHeartMedia to significantly increase its audio reach.
As part of this wide-ranging multimedia partnership, VSiN will move its dedicated streaming radio station to iHeartRadio, the leading all-in-one free digital music, streaming radio and podcasting platform, bringing VSiN’s unique coverage of the sports betting markets to more listeners than ever, completely free for the first time.
“We’re thrilled to build on the success we’ve had with iHeart on the podcasting and betcasting front to announce an expanded partnership that will help us offer a better product to a broader audience for free,” said Brian Musburger, founder and CEO of VSiN.
“We believe that removing the subscription hurdle on audio platforms will launch the critical next chapter for us on a technologically ubiquitous platform and set us up for 24/7 live programming in the very near term. This not only allows VSiN to get to more listeners on more devices but also to capture more advertising revenue as legalized sports betting continues its rapid spread across the U.S.”
Building on the incredible momentum experienced over the past several months, VSiN is capitalizing on the expanded audiences and business opportunities offered by this new partnership with iHeartRadio.
“VSiN is at the forefront of the sports betting industry, delivering the most credible content in the industry since it launched in 2017,” said Darren Davis, President of iHeartRadio and iHeartMedia Network Groups.
“iHeartRadio is the ideal platform to enable this team to reach an even larger audience, and to educate and entertain more sports fans on the betting industry.”
Anyone interested in the most credible and actionable sports betting news, analysis and insights available can visit https://www.vsin.com/iHeart/ to learn how to listen for free using any one of hundreds of iHeartRadio-enabled devices.